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Establishment of the

“Kimono OMOTENASHI Project”


For the past four years since the Great East Japan Earthquake and in the coming five years, by deepening the bond of KIZUNA through the Japanese Culture, this project is for everyone to “see with your own eyes” and “feel with your own heart” to have hands on experience of wonderful Japan, with the three key-words of “Japanese Culture” “Sincerity” and “Kindness”.

Towards the year 2020, our foundation has started the “Kimono OMOTENASHI Project” by cooperating with other Kimono schools throughout Japan and other various organizations and individuals to:

  1. Teach the sincerity and the culture of Japan
  2. Deepen the relationship within each family and community
  3. Learn the true richness of Japan

We will plan and promote the Kimono events, and advise on learning and volunteering.

Many organizations have started various projects towards 2020.

We hope many organizations, which have not had a chance before, will promote the activities of Harmonious Japan.

Event examples

Kimono Lessons

Tuesday, March 18th, 2014

Cosponsored with the Bridal Institutional Association, we conducted a seminar for the executives and managers of hotels and bridal companies to experience the “Kimono lesson” and to utilize the knowledge and cultural perspectives in their jobs.

Women learned how to wear a casual kimono and men learned to wear a formal kimono.

Place:Ikebukuro West park Building (at our Ikebukuro school)

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Kimono Dressing Service

Friday, March 28th and Saturday, March 29th, 2014

Sponsored by Edo Tokyo Museum, we cooperated in the event “The Traditional Entertainment Forum” by renting Kimonos and providing the kimono dressing service.

Many enjoyed the event.

We specially used the casual obi sash called "KOBUKURO OBI" to enjoy the casual and stylish Kimono fashion of the Edo period.

Place:Edo Tokyo Museum, Sumida-Ward

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Yukata Dressing Service

Wednesday, June 11th, 2014

For “The Information Exchange Meetings by Partner Organizations” held at Hakone Hotel Kowaki-En, we cooperated by providing the RAKUTEN Yukata and Yukata dressing service.

The meeting was held to announce that special privileges will be given to those who attend wearing Yukata.

All the staff members, including the General Manager wore Yukata and the meeting was held in a very friendly atmosphere.

Place:Hakone Hotel Kowaki-En

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Yukata Lesson

Tuesday and Wednesday, June 24-25, 2014

Sponsored by HEARST FUJINGAHO, we conducted a Yukata lesson for their staff members.

During the 2-day lesson, 35 men and women learned how to wear Yukata, to be able to wear it on their Yukata Day on July 4

Place:Meeting room in HEARST FUJINGAHO company in Minato-ku

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Yukata Day

Sunday, July 13th, 2014

On Sunday, July 13th, 2014, Yukata Day was held on the first day of the Grand Sumo tournament in Nagoya.

With our cooperation, it was held on 2013 and 2014.

Those who wore Yukata for the tournament received gifts, and 120 men and women from our foundation wore Yukata to see the tournament.

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Kimono Wearing Experience & Kimono Exhibition

At Narita International Airport, we hold “Experience Japanese Culture” events throughout the year.

The most popular one is the Kimono event.

On April 24th, the new Sky Lounge will open at Terminal 2.

You can enjoy the Japanese “Wa” style wearing Kimono in the new Lounge of “Lattice, Tatami, Washi paper…”

“Kimono Wearing Experience & Kimono Exhibition” will be held.

Place:Narita International Airport, Terminal 1 or 2

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Japanese Culture OMOTENASHI

Cosponsored “Japanese Culture OMOTENASHI” event, planned by SANKEI LIVING SHIMBUN to learn the Japanese style OMOTENASHI service.

Sunday, July 13th, 2014

“Enjoy the Beauty, Food and Nature of Hakone in the Kimono”

Place & Cosponsored by:Hakone Hotel Kowaki-En

Wednesday, November 19, 2014

“Enjoy Japanese Kaiseki style banquet in the Kimono”

Place & Cosponsored by:Hotel Chinzanso Tokyo

Thursday, January 22, 2015

“Experience WABI-SABI and Tea Ceremony in Kimono, bring luck visiting Seven Gods of Good Fortune.

Place & Cosponsored by:Hotel Chinzanso Tokyo

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Yukata Lesson

Wednesday, April 15, 2015

Sponsored by SANKEI LIVING SHIMBUN, we conducted a Yukata lesson for their staff members.

Attendants learned how to wear Yukata, to be able to wear it on their Japanese Cultural Event.

Place:Meeting room, at SANKEI LIVING SHIMBUN

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Experience wearing the Kimono

Friday, April 24, 2015

“Experience wearing the Kimono” event has been held at the Narita International Airport since 2007.

On Friday, April 24, 2015, we held the event at the new sky lounge opened in Terminal 2, which was quite popular amongst the participants.

Requested by the airport company and the Japanese government, this event is held for inbound and transit travelers and the number of the events has been increasing each year.

The next event will be held from May 13 to 15, 2015.

Place:New Sky Lounge, Terminal 2, Narita International Airport.

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Kimono Rental Event

Sunday, April 26, 2015

The City that suits Kimono “AIZU WAKAMATSU”

On April 26, 2015, this event was held at “TSURUGA-JO Castle Cherry Blossom Festival”

The festival was held as the part of Fukushima Destination Campain, the 50th anniversary of rebuilding the castle tower of TSURUGA-JO castle, and the 2015 General Support for Fukushima Community Recreation.

We held the “Kimono Rental” event, which was made possible by cooperation of the Aizu Festival Association, the Aizu-Wakamatsu Tourist Bureau and the City of Aizu Wakamatsu.

We will work to make AIZU WAKAMATSU the city which suits Kimono.

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Registration and Inquiry for the above events

Organizations/Groups which would like to join our movement/events or plan the Kimono related events.